₹12L → ₹34L monthly GMV in 5 months
183%
GMV growth
5mo
Timeline
None
Ad budget change
Complete Shopify rebuild with Razorpay, UPI, and COD support — plus GST-compliant invoice generation. Product pages got full schema markup and optimised titles targeting purchase-intent keywords.
We set up Instagram and Facebook retargeting campaigns targeting users who had visited product pages but not purchased. An abandoned cart email sequence on Klaviyo added another 8% recovery on abandoned sessions.
GMV grew from ₹12 lakhs to ₹34 lakhs per month over 5 months — a 183% increase — without increasing ad budget. The improvement came entirely from conversion rate optimisation and organic traffic growth.
Tech stack
ShopifyRazorpayMeta AdsKlaviyoGoogle Shopping